News / Federal-Mogul Motorparts Takes #PartsMatter Campaign To Next Level With Launch Of New Website And Second Edition Of Auto Safety Sweepstakes
Date: 2016-05-14
Federal-Mogul Motorparts Takes #PartsMatter Campaign To Next Level With Launch Of New Website And Second Edition Of Auto Safety Sweepstakes
SOUTHFIELD, Mich., May 10, 2016 (GLOBE NEWSWIRE) -- Federal-Mogul Motorparts, a division of Federal-Mogul Holdings Corporation (NASDAQ:FDML), today launched a new version of PartsMatter.com, an innovative online resource dedicated to automotive safety and reliability. In addition, the company also launched the latest edition of its interactive #PartsMatter Sweepstakes. This year's sweepstakes includes more than $15,000 that will be distributed in weekly and monthly prizes. The sweepstakes and website are the latest offerings in the ongoing #PartsMatter public awareness campaign in the U.S. and Canada by Federal-Mogul Motorparts.
During the #PartsMatter sweepstakes, consumers and professional automotive service technicians are invited to submit photos and stories of car part failures or vehicle problems, such as the image above, for weekly and monthly cash prizes.
Now in its second year, the #PartsMatter Sweepstakes officially opens today and will accept entries through Nov. 20, providing more chances to win than the 2015 edition of the sweepstakes. Consumers and professional automotive service technicians are invited to submit photos and stories of car part failures or vehicle problems with two hashtags: #PartsMatter and #Entry. Users can also enter directly at PartsMatter.com. The contest's intent is to provide real-world illustrative testimonials of the potential hazards of low-quality automotive parts.
Each week, three entries will be awarded a $100 VISA® gift card. Two grand prizes in the form of $500 VISA® gift cards will also be selected monthly by a judging panel.
The new PartsMatter.com website will feature a continuous cadence of relevant articles, videos, infographics and other information that will help illustrate the various issues involved in automotive maintenance and safety.
"We believe it's important to continuously help people make informed decisions about vehicle maintenance and safety," said Jessica Wynn, global director of digital marketing, Federal-Mogul Motorparts. "Consumers and auto technicians have many choices of auto parts in the market today, some of which are designed and built to higher safety and quality standards than others. Similar parts from different manufacturers can make all the difference in vehicle reliability and safety. The #PartsMatter Campaign and Sweepstakes is designed to carry that message in an interactive way to consumers and technicians everywhere."
There is no cost or purchase necessary to enter the sweepstakes. Official rules, restrictions and additional information can be found by visiting www.PartsMatter.com.
Designed to educate consumers and professional automotive technicians about the importance of choosing quality components for every automotive repair, the #PartsMatter campaign is sponsored by several leading North American automotive parts brands, including ANCO®, Champion®, Fel-Pro®, MOOG®, and Wagner®. Each is a brand of global original equipment and replacement parts manufacturer Federal-Mogul Motorparts.
About Federal-Mogul
Federal-Mogul Holdings Corporation (NASDAQ:FDML) is a leading global supplier of products and services to the world's manufacturers and servicers of vehicles and equipment in the automotive, light, medium and heavy-duty commercial, marine, rail, aerospace, power generation and industrial markets. The company's products and services enable improved fuel economy, reduced emissions and enhanced vehicle safety.
Federal-Mogul operates two independent business divisions, each with a chief executive officer reporting to Federal-Mogul's Board of Directors.
Federal-Mogul Motorparts sells and distributes a broad portfolio of products through more than 20 of the world's most recognized brands in the global vehicle aftermarket, while also serving original equipment vehicle manufacturers with products including braking, wipers and a range of chassis components. The company's aftermarket brands include ANCO ® wiper blades; Champion ® spark plugs, wipers and filters; AE ®, Fel-Pro ®, FP Diesel ®, Goetze ®, Glyco ®, Nüral ®, Payen ® and Sealed Power ® engine products; MOOG ® chassis components; and Ferodo ®, Jurid ® and Wagner ® brake products.
Federal-Mogul Powertrain designs and manufactures original equipment powertrain components and systems protection products for automotive, heavy-duty, industrial and transport applications.
Federal-Mogul was founded in Detroit in 1899 and maintains its worldwide headquarters in Southfield, Michigan. The Company has more than 53,000 employees globally.
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